Research on the Marine Education in the Tourism Development of Zhoushan

HAI-YAN ZHANG

Abstract


With the development and implementation of China's “marine power” strategy, the development prospect of marine tourism is becoming more and more broad. Zhoushan has unique marine resources and Buddhist culture, and its marine tourism industry is booming in recent years, but the important theme of marine education is ignored. This paper analyzes the necessity and significance of marine education for tourism planning departments, tourism operators and tourists in Zhoushan's marine tourism development, probes into how to strengthen marine education in Zhoushan's tourism development, and puts forward strategies such as establishing the concept of marine education, elaborately planning the content of education, and improving the operation mechanism in marine education.

Keywords


Zhoushan, Marine tourism, Marine education.Text


DOI
10.12783/dtssehs/aems2019/33567

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