Problems and Countermeasures of Art E-commerce under the Background of Internet

XIAO-BO WEI

Abstract


Internet+ artwork is the process of grafting Internet thinking into the process of creation, transaction and consumption of traditional art, achieving the goal of lower cost creation, faster circulation, wider popularization and better prosperity of art culture. Nowadays, the main modes of art e-commerce include art channels in the comprehensive e-commerce platform, vertical e-commerce platform, mobile e-commerce and integrated e-commerce platform. Based on the analysis of these major art e-commerce modes, this paper explores the common problems and proposes countermeasures for the healthy development of art e-commerce

Keywords


Internet +, Art E-commerce, Business ModeText


DOI
10.12783/dtem/icem2019/31219

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