A Study on Influences of Internet Finance on China’s Commercial Banks

Yong ZHANG, Jian-Jun WANG

Abstract


The year 2013 is widely regarded as the Internet financial year in which internet technologies and internet ways of thinking profoundly affected and changed the pattern of traditional financial business. Internet companies, the electricity supplier giants raced to get involved in the financial sector, financial innovation protagonists are no longer limited to banks, insurance companies, securities companies and fund companies. The convenience and high-return products offered by internet finance brought forward unprecedented challenge to the banking industry. How could the banking industry face the challenges in the Internet finance era, and how to make good use of these opportunities to transform and develop the banks has become an important issue. This article describes the challenges banking institutions are confronted with in internet financial tide, and the strategies to deal with the challenges.

Keywords


Internet finance, Commercial bank, Relative strategies


DOI
10.12783/dteees/icmed2016/6263

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